Our Story

When I think of hair and beauty, I remember my mother.

As a child, every Sunday she would spend an hour massaging coconut oil in my hair before tying the tightest plait. It was our ritual. Our special time together. We laughed, we shared secrets, we bonded. That love lit up my day.

Today, I do the same for my daughter.

Hair and beauty rituals bring us joy, they make us feel good, they brighten our days.

And that's why we created Afrose, which translates to illuminator or brightener.

Here at Afrose, we source the highest quality hair and beauty products to brighten your day. With competitive pricing and hassle-free delivery, feeling and looking good has never been so easy.

Can’t find something you’re looking for? Get in touch and we’d be happy to source it for you.